HIVE&FLASK
WORKSHOPS
Through a series of strategic digital exercises, we’ll define your goals and design a clear, measurable roadmap to help you exceed them.
FOUNDATIONS
BRAND. PRODUCT.
NAMING.
POSITIONING.
VALUES.
TONE OF VOICE.
PERSONALITY.
COMPETITION
CODES. INSPIRATION.
IN-CATEGORY KEY PLAYERS.
OUT-CATEGORY TRENDS.
BENCHMARK BRANDS.
CREATIVE
VISUAL. VERBAL.
BRAND ASSETS.
DIGITAL ADVERTISING.
WEBSITE.
PACKAGING HIERARCHY.
PORTFOLIO ARCHITECTURE.
